At present’s fashionable Bitcoin exchanges have drastically improved entry to Bitcoin possession in 2024. Gone are the times of janky peer-to-peer (P2P) commerce boards and questionably safe early exchanges like Mt Gox. As an alternative, a legion of Bitcoin on-ramps centered on superior safety and person expertise (UX) has made buying your first Bitcoin a breeze. Many of those providers have even launched into education-focused initiatives to encourage better adoption throughout Bitcoin’s most up-to-date bear market. In November 2023 Swan launched Welcome to Bitcoin, their free introductory 1 hour course about Bitcoin. In December 2023, Cash App launched BREAD, a free, limited-edition journal that makes use of design to inform tales and educate readers about Bitcoin in a relatable and accessible means.
What these initiatives present is that Bitcoin adoption is approaching a turning level. These two main Bitcoin exchanges, together with the business as a complete, are discovering that quick access to a smash purchase button doesn’t assure buy. Quite a few limitations to entry nonetheless exist for nocoiners, which give vital constraints to understanding Bitcoin, and thus throttle Bitcoin’s progress and adoption. As we strategy a steeper incline in Bitcoin’s bell curve, throwing novices into alternate apps with out enough training and cultivation is not a method for fulfillment.
What as soon as was a far easier process of energizing early adopters and cypherpunks round Bitcoin’s clear worth proposition, is evolving right into a extra complicated and convoluted means of orange-pilling the early majority of future Bitcoin holders. This, we hope, will then result in widespread Bitcoin mass adoption as society en masse chooses to retailer its time and power in one of the best cash ever created. For this hyperbitcoinization to happen, extra folks want to grasp the intricacies of Bitcoin. That is simpler mentioned than finished as a result of Bitcoin nonetheless has an training downside:
- An Economist Intelligence Unit study reported that 51% of individuals mentioned a lack of expertise is the principle barrier to Bitcoin possession.
- A YouGov survey discovered that 98% of novices do not perceive primary Bitcoin ideas.
- A nationwide survey from the Yale Heart found that 69% of younger folks discover studying boring.
This analysis outlines the battle of onboarding and educating the subsequent technology of Bitcoiners, most notably youthful generations who’ve been proven to possess a limited attention span of 8 seconds. For inspiration to assist remedy this downside, we will take a look at some of the well-liked cellular video games of all time… Pokémon GO.
Pokémon GO was and stays to be, a worldwide phenomenon. This beloved app caught the eye of Gen-Z, millennials, and Gen-X alike, boasting record-breaking engagement stats:
- In 2016, the sport peaked at 232 million active players.
- Pokémon GO has grossed over $6 billion in revenue.
- In 2024, 24% of 18–34-year-olds in the US are playing Pokémon GO, while 49% of 35–54 year-olds are enjoying.
We at Jippi imagine that the success of this award-winning game can illuminate the trail ahead for Bitcoin adoption. So now we have set upon the electrifying process of constructing Tribe Clash–the world’s first Pokémon GO-inspired Bitcoin training sport. The foundations are easy, create or be a part of a Tribe and battle for dominance over a metropolis with your folks by catching a Bitcoin-themed Beast in each Territory.
Every week Jippi will launch a brand new Territory to be claimed. A Tribe member will discover that Territory with their cellphone, the place they’ll uncover a Bitcoin Beast to catch. In the event that they efficiently reply all Bitcoin quiz questions appropriately the quickest, they’ll then catch that beast. The Tribe with probably the most Territories and Bitcoin Beasts on the finish of the sport will win $30k price of Bitcoin to be dispersed equally to every Tribe member.
Our imaginative and prescient is for Jippi to grow to be the most important, hottest platform for newbies to assemble, educate, and accumulate Bitcoin. We see Jippi as probably the most accessible on-ramp into the business, the place we will educate a complete new technology of Bitcoiners from novices to consultants by decreasing the barrier to entry.
You’ll be able to help the event of Tribe Conflict by contributing to our crowdfunding marketing campaign on Timestamp. Timestamp permits buyers of all backgrounds to help Bitcoin-only firms and make an influence. Our marketing campaign is open to each most of the people and accredited buyers, so we’d love so that you can be a part of us on this journey.
It is a visitor publish by Oliver Porter. Opinions expressed are completely their very own and don’t essentially replicate these of BTC Inc or Bitcoin Journal.
