Haryana-based Aroma Agrotech, which sells basmati rice underneath the AAT Aroma model, plans to diversify into meals manufacturing, together with wheat flour, textiles and renewable vitality, stated the corporate’s Director Mayank Garg.
“We’ll start increasing our actions within the coming fiscal yr. We’ll begin foraying into meals processing, renewable energy and textiles,” he stated in a web based interplay with businessline.
In renewable vitality, the corporate plans to supply photo voltaic photo-voltaic cells. Within the textiles sector, it plans to fabricate blankets.
Big alternative
“It’s a really big alternative for India to develop within the textile business. Alternatives are arising as China has lowered its manufacturing of blankets and it’s specializing in tech-related textiles. We’ll goal the Center-East for the blankets in addition to some elements of Europe,” he stated.
Within the meals sector, moreover trying to manufacture wheat flour, Aroma Agritech plans to foray in producing sooji (semolina), and maida (refined wheat flour).
“We plan to broaden our exports to 80-plus international locations. Within the coming 3-4 years, we’re focusing on no less than 25 plus international locations to cowl our AAT Aroma model,” stated Garg.
Zero carbon emission
A characteristic of Aroma Agrotech is that it’s near zero carbon emission because it has been repeatedly decreasing emission utilizing bio-effluent remedy crops and put in photo voltaic vitality. “We’ve got our personal 2 MW cohabitation plant, and moist scrubbers have been put in on all our factories,” he stated.
A rice miller and exporter based mostly in Karnal, Aroma Agrotech at the moment exports to over 44 international locations on the earth, together with non-public labels. Launched in 2004, the corporate has a day by day turnover of 800 tonnes of rice, together with the grain procured from the market. It mills no less than 1,000 tonnes of paddy each day. At the very least 70 per cent of the rice it produces at its 5 milling models is exported.
Aroma Agrotech exports to international locations such because the US, UK, Center-East, Saudi Arabia, Australia and a few elements of Europe. “Our primary market is Saudi Arabia, UK and Oman,” stated Garg.
In full compliance
On compliances required in numerous international locations, he stated the corporate started complying with varied rules two years in the past. This consists of pesticide-free shipments.
The corporate exports basmati rice underneath its AAT Aroma model andin the home market, the grain is offered underneath the AAT model.
On exports, Garg stated shipments of basmati rice have been low in quantity and worth this fiscal yr in contrast with final yr. “The worth of exports is down no less than 20 per cent, with costs ranging round $800 a tonne in contrast with $1,100 a yr in the past,” he stated, including that Aroma Agrotech exports 2.5-3 lakh tonnes yearly.
